Tuesday, February 2, 2010

Blue Chip Company - ClubVIPLister.com

It’s February, Black History Month!!! I wanted to highlight a number of people who are black businessmen and women. With only (4) Tuesday this month, I decided to honor both Pioneers that had the passion and foresight to stay in the game while celebrating our FUTURE Moguls who are creating their empires today. In the next few weeks you will meet Blue Chip Company Founders, Creators and CEO's like: Lynne Rene of Royalty Media Group, Sir Daniel & Drama Dupree of Better Days Radio and Darnell Henderson of H.I.M-istry Skincare partnered with business pioneers; Reginald Lewis, Cathy Hughes and Madame CJ Walker.

The pioneer of black cable television is Bob Johnson. Born Robert L. "Bob" Johnson on April 8, 1946, Johnson is the founder of Black Entertainment Television (BET), and former chairman and CEO. He is currently chairman and founder of RLJ Development and majority-owner of the
Charlotte Bobcats, a NBA franchise along with rapper Nelly and NBA legend Michael Jordan. In 2001 Johnson became the first African American billionaire, and the first black person to be listed on any of Forbes world's rich list. In 2009 Forbes estimated that his net worth declined to $550 million because of the economic recession.

A cable network is a television channel available via cable television. Such channels are usually also available via satellite television, including direct broadcast satellite providers such as
DirecTV, Dish Network and BSkyB. Alternative terms include non-broadcast channel or programming service, the latter being mainly used in legal contexts. In 1979, Johnson created BET, the first cable television network aimed to African Americans. It was launched in January 1980, initially broadcasting for two hours a week.

Eleven years later, BET became the first black-controlled company listed on the NYSE. As of 2007, BET reaches more than 65 million U.S. homes and expanded into other BET-related television channels that make up the BET Networks:
Centric TV , and digital cable channels BET Hip-Hop and BET Gospel.

In 1998, Johnson took the company private, buying back all of its publicly traded stock. In 1999, BET was no longer a black owned business when Viacom bought BET for $3 billion. Johnson's 63% stake made him worth over a billion dollars after taxes, making him the richest black person until surrendering the title to
Oprah Winfrey, when then-wife Sheila Johnson claimed much of his billion in divorce. Johnson continued to be the company's chairman and CEO for six years. In 2005, Johnson turned over the titles of President and Chief Operating Officer of BET to Debra L. Lee, a former BET vice president.

A Future Mogul Blue Chip Company to keep your eyes out for is
ClubVIPlister.com. Formed in 2009, Founder and CEO Toyce Francis (TF) shares with Lil Mogul (LM) his view on small business, success and his 10 year plan.

LM: What’s your Zodiac Sign?
TF: Aquarian

LM: Where were you born?
TF: Bridgeport, Connecticut

LM: Where do you currently live?
TF: Harlem USA

LM: Where did you go to college?
TF: BA in Communications – University of CT, MBA & MA in Management – Albertus Magnus College

LM: What do you do (career or claim to FAME)?
TF: Aside from my boutique web design agency, Prodigal Sun Design (
www.prodigalsun.com) I am an Internet Entrepreneur. I just soft launched a new endeavor called ClubVIPlister.com that includes national gay nightlife listings, social networking, an entertainment blog, gay YouTube mega channel and lots of other cool features. Think gay facebook with nightlife listings.

LM: How did you get started in your new found career or industry?
TF: Initially, I presented my idea to some established LGBT magazines as additions to the websites that my company maintained. But each organization was more concerned with the cost than the opportunity. I then decided to stop giving away my ideas and to just do it myself.

LM: Do you think entrepreneurship is for everyone and/or important?
TF: It’s definitely not for everyone. It takes courage, tenacity and most of all the ability to tolerate uncertainty. Sure you can get a job with a guaranteed paycheck at maybe 65K a year, but that is the limit of what you could make. Whereas on your own, you may not have the guarantee of 65K, but your earning potential is only limited by your imagination... Most people opt for the paycheck.

LM: What was one of your highlights as an entrepreneur or during your career path?
TF: So far, my biggest accomplishment is completing the initial building phase of ClubVIPlister.com. It’s the realization of over a year of hard work and planning. But my greatest highlights are yet to come.

LM: What would you share with other getting started as an entrepreneur or on their career path?
TF: You have to believe in yourself, your abilities and your product. Don’t let naysayers stop you from pursuing your goals.

LM: If you can TELL the community to AWAKE UP – What should they be aware of?
TF: It annoys me when people hear me talk about my goals, and act as if it’s a pie in the sky fantasy. People become millionaires every day. Why can’t I be one of them? Why can’t you or anyone for that matter? And why not dream big and aspire to major goals. Dreaming is FREE! Oprah started somewhere. People can be so small minded in their thinking. So I want the community to think bigger and not so colloquially. And if you can’t wrap your head around the big dreams of others... Keep it to yourself.

LM: What is your ultimate 10 year plan for The Future?
TF: I see myself sitting comfortably on at least 8 figures, with several successful businesses including more web projects, some TV & Film productions as well as some real estate investments. I see myself positively impacting the lives of my family, those around me and the community. And I see all this from the terrace of my penthouse apartment with spectacular views of the city.

LM: What motto do you live by?
TF: Insanity is doing the same thing over and over but expecting a different result.

LM: President Obama has completed 1 year in office what do you think about this performance?
TF: He can’t fix the worst economic break down since the great depression in a year. And its especially difficult given the partisan politics of Washington. I think that he is doing the best job that he can, given the multitude of issues he inherited from the dumbest president in history.

LM: Have you seen a Change?
TF: It’s too soon to see any real results. Ask me again in 3 years.

LM: How will your service assist the consumer and/or community?
TF: My goal with this site is to make this site not only a good resource that lets people know what is happening in the community, but also helps people connect.

LM: What is next to the site?
TF: For now, I am just really focused on making this project a success. I have a bunch of other projects in preliminary phases... Doing research, making contacts, laying the groundwork but its too premature to reveal just yet. You will have to wait to see about those. So for now, check out
www.ClubVIPlister.com and create a profile. Get on the list.

1 comment:

Anonymous said...

What I like about small business owners is that they are not afraid to take huge risks and lay it all on the line. But, I agree they do need a lot of help with their marketing. I think having them go the social media and email route is not only the least expensive but its also the most effective. Thanks for the stats!
With Facebook and Twitter being among the leaders of the Social networks, marketing as a small business is being transformed..
Respondents according to the Vertical Response survey appear to need some differentiation with the use of SE marketing and Social media Marketing





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