Tuesday, September 14, 2010

Byron Lars in Sony 3D hits Madison Avenue


This year, Fashion Night Out, celebrated its 2nd Annual fashion extravaganza. The star studded evening was one of the most highly anticipated of the evening. Not only could you see fashions come to life in plain view but were you ready for 3D? Byron Lars Beauty Mark in 3D presented by Sony was a fresh innovative step into a new direction for the fashion world. On September 10th 2010, the streets of New York City along Madison Avenue between 55th and 56th Street were filled with heart stopping stilettos and over thousands of fashionista’s from all around the world.


Fashion authorities like: Style Director, Constance White; Fashion Editor, Michaela Angela Davis; Lifestyle Writer, Harriette Cole with special invited guest; Nicole Murphy, Stacie J., Jacque Reid and Milky Jean.


Life like dolls dawned breathtaking must have looks from the creative designers Spring /Summer 2011 collection, “Refined Tribalism”.


Diva’s and Divo’s were welcomed to the Sony Style Store experience by the style team sporting their flashy and fashionable new XE camera’. The night mood was set with a smooth delectable classy taste mixed with a very fashionable treat brought to you by the Xante’ and Ty*Ku liquor brand team.


A bright focal point of the evening shouted aloud as the new Byron Lars BLEaCH collection made its debut. The BLEaCH collection, a new Ready To Wear journey, contains intricate constructed lines with detailed hidden surprises given a new transformation to the classic white button down.


Celebrities and Fashion Icons of all times alike transcended in fashion heaven as the 3D experience instantly came to life before their very eyes. “Refined Tribalism” erupted with leopard lace prints, embossed cashmere textures and signature looks, accessorized with classic pearls and Avant Garde’ timeless head dresses.


NY S|S 2011, Byron Lars + Iman Cosmetics from David M Garcia on Vimeo.

Producer | 5D Shooter | Editor - David M Garcia (davidmgarcia.com) - for Iman Cosmetics (imancosmetics.com)


The crowd was pleased as Lars himself thanked everyone for making the night truly a favorite that will forever be cherished. Special thanks to: Sheila Gray, Sony, An’jels Salon, Iman Cosmetics, Tai Chunn & MVC Productions, Nikki Walker PR team, all 15 fashion volunteers and of course event producer Richard E. Pelzer II and MEGA Management Inc for the best fashion experience of the season. If you missed the event, don’t freight because you can explore the collection in a department store near you as the Byron Lars collection debuts in Lord & Taylor department stores across the globe in October 2010.


Visit: www.ByronLarsBeautyMark.com

1 comment:

Anonymous said...

What magazine is Michaela fashion editor of now? I want to know which mag is that blind to think she has any fashion sense! That right there IS NOT A GOOD LOOK.

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