Showing posts with label PSA. Show all posts
Showing posts with label PSA. Show all posts

Wednesday, November 30, 2011

Friday, May 20, 2011

NBA Stars Speak Out Against Homophobic Speech


On the heels of Kobe Bryant and his teammates recording a PSA after Kobe’s very public anti-gay slur, the NBA as a whole is launching a campaign taking on the same kind of hateful language.

The spot, created by Arnold NYC, GLSEN, Ad Council, NBA and featuring Phoenix Suns players Grant Hill and Jared Dudley (whose boss, Suns president/CEO Rick Welts, came out over the weekend), also features a track from the Beastie Boys called “Make Some Noise” from the group’s recently released, critically acclaimed album Hot Sauce Committee Part Two. It’s always nice to see a professional sports association like the NBA taking a real stand against trash-talk, but maybe an “It Gets Better” video might have had a bit more impact? In any case, as the Bulls and Heat play in the most anticipated series of the 2010-2011 season so far, a huge amount of passive fans are probably now just tuning into the playoffs, giving this spot more reach than it would have gotten it previous years.



Tuesday, May 3, 2011

WATCH: NBA Stars Grant Hill and Jared Dudley Against Homophobia


By Rod 2.0

GLSEN has released behind-the-scenes footage of their pro-equality and anti-homophobia PSA shoot with Phoenix Suns Grant Hill and Jared Dudley. Ironically, it was lensed on the same day and only hours before NBA superstar and basketball diva Kobe Bryant was caught on camera using an anti-gay slur during a basketball game.


While the video message shot by Bryant and the Los Angeles Lakers only mentions sexual orientation in passing, the topic takes center stage in the Suns' video. Says the six foot eight Hill in the video: "Using gay to mean dumb or stupid? Not cool. Not in my house, not anywhere. It’s not creative, it’s offensive to gay people and you’re better than that."


Dudley adds in an interview: "It's critical to set values. ... It starts with the NBA, because a lot of people look up to the stars [as] role models, the kids want to be you. And if they see how you’re acting toward this, it will definitely sway a lot of people."


The video was shot for GLSEN, the Ad Council and the NBA as part of the "Think B4 You Speak" campaign. It's a collaborative effort to address anti-LGBT language among teens. The video will air during the NBA playoffs. Watch it AFTER THE JUMP ...

Monday, April 5, 2010

Sex (O'NEAL) APPEAL


As spring rapidly arrives the clothes are getting thinner and the hormones are racing. I recently had the opportunity to star in a safer sex Public Service Announcement that promotes using protection during sexual acts and that places emphases on the effeminate male taking control over the situation and forces the masculine male to wrap up before continuing their sexual pleasure. The concept was developed by Darrin B. Maxwell in order to break the stereotypes that suggest that effeminate males are weaker and allow masculine personalities to force bad decisions upon them.

This PSA was apart of the OutSpoken DVD Series and is seen on VOL 3 along with Vogue Evolution of America’s Best Dance Crew. Connect to Protect- Check it out!





SAFE. (Outspoken Vol III) from j. bob alotta on Vimeo.

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