Friday, January 21, 2011

HuffPost to Team Up with BET Cofounder Sheila Johnson on HuffPost GlobalBlack


By David Cohen


The Huffington Post will team up with BET cofounder Sheila Johnson to launch HuffPost GlobalBlack, an online platform that will examine news, politics, culture, opinion, and video through an African-American perspective.

HuffPost GlobalBlack will also feature a group blog with “leading thinkers, newsmakers, personalities, and provocateurs.

HuffPost co-founder and editor-in-chief Arianna Huffington said:

We couldn’t be more excited to be partnering with Sheila Johnson, a true media visionary, on creating what we hope will become a go-to destination for both the African-American community and everyone who cares about these deeply important issues — in America and across the world. HuffPost GlobalBlack will synthesize Sheila’s insights and perspectives on culture and media, and HuffPost’s unique blend of real-time social news and engagement. This a two-way partnership, with HuffPost GlobalBlack content and vision informing all of HuffPost’s coverage, and HuffPost’s editorial and reporting team covering stories shaping the black community.

Johnson added:

The Huffington Post is at the center of social news: the idea that people want to engage in the news and opinion of the day and not just consume them. The Huffington Post is the ideal partner for us to create a thriving online black community of scale, a forum for ideas and discussion meant to inform, engage, surprise, and entertain.

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